Men’sWear Fall Winter 2024-2025 – RTW (Ready To Wear) PFW (Paris Fashion Week) FW24-25 – Maxhosa Africa
Date: from January 16 to 21 024
Current Show: March 28 2024
Location: PFW (Paris Fashion Week) Fall24, Paris – France
Maxhosa Africa FALL 2024 RTW -READY-TO-WEAR
“Maxhosa Africa, the sole Africa-based brand featured on the official Paris Fashion Week schedule, made its debut.
Founder and creative director Laduma Ngxokolo, made a bold statement with its Fall 2024 Ready-to-Wear collection during Paris Fashion Week. who traveled over 6,000 miles, turned his long-standing dream of showcasing in Paris into reality.
At the Residence of the Ambassador of South Africa to France, Ngxokolo infused the French capital with a blend of traditional Xhosa textile and beadwork.
Cultural Appreciation
Maxhosa Africa showcased knitwear that draws inspiration from African heritage.
Laduma Ngxokolo believes in preserving culture by integrating it into contemporary lives, rather than relegating it to museums or special occasions.
He reinterpreted Xhosa beadwork and motifs from Ndebele and Maasai cultures through knitwear, creating a range from casualwear to dressier pieces.
Global Relevance
Ngxokolo emphasized that African fashion has a role in the global fashion ecosystem.
With access to raw materials and a growing middle class, African fashion is sustainable.
Maxhosa Africa, with its vertically integrated knitwear factory, exemplifies this vision.
Knit-Based Cool Kids
Maxhosa Africa stands alongside other knit-based cool brands, showcasing expertise in color harmonies and flattering shapes.
Beadwork nods to the brand’s roots, embroidered on dresses and boleros, while maintaining visual appeal and cultural preservation
The highlights of the collection Fall 2024 Ready-to-Wear collection
My ultimate objective as a design professional was to establish a luxury institution that aimed to showcase culture, the greatness and beauty of the African …
Men’sWear Fall Winter 2024 2025 RTW Ready To Wear
MAXHOSA
Website: https://shop.maxhosa.africa/pages/about
Instagram: https://www.instagram.com/maxhosa/
FaceBook: https://www.facebook.com/MAXHOSA
FEDERATION DE LA HAUTE COUTURE ET DE LA MODE
FHCM (Fédération de la Haute Couture et de la Mode)
FHCM (Fédération de la Haute Couture et de la Mode) supports its members across various domains.
This support extends to events like Paris Fashion Week® and Haute Couture Week, as well as initiatives such as the Emerging Brands program.
Additionally, the FHCM keeps its members informed about critical topics, including sustainable development, legislative changes, and digital services.
It also provides training on key corporate social responsibility (CSR) issues, such as certifications, responsible sourcing, and product life cycle analysis.
Daily updates on new French and European regulations are part of its commitment to its members.
Fédération de la Haute Couture et de la Mode Contact:
FHCM, 102 Rue du Faubourg Saint-Honoré, 75008 Paris
Website: 102 Rue du Faubourg Saint-Honoré, 75008 Paris
Phone: 01 42 66 64 44
PFW (PARIS FASHION WEEK) RTW SS24
The Federation orchestrates and elevates Paris Fashion Week® and its associated events annually.
From the outset, the Federation collaborates with other fashion capitals—such as Milan, London, and New York—to ensure global consistency and act as a catalyst for brand growth.
Providing logistical assistance to member and guest brands, the Federation negotiates showrooms and SACEM fees early in the process.
Additionally, depending on the brand’s profile, financial support for shows (known as DEFI) may be offered.
Paris Fashion Week comprises biannual designer presentations held in the vibrant city of Paris, France.
Media Partners:
AI FASHION MAG
AI FRIENDLY
DN-A INTERNATIONAL
Location:
